Brand Standards

Color Variations

It’s not a perfect world, and while we prefer that you use the full color Business Unit Signature over a white background, you do have other options. In fact, you have a variety of acceptable colors from which to choose. These Colors are approved as on-brand alternatives to the Full Color Positive preferred format.

These formats are intended for specific uses, depending on the medium, so please consult a design professional and/or the Agency of Record if you are unsure of the appropriate application.

More Detail

Horizontal Mechanics

Vertical Mechanics

Color Variations

Business Unit Color Options